More on Journalism Online's 'Letters of Intent'

13 Aug … Wall Street Journal

JOURNALISM ONLINE has signed ‘letters of intent to become affiliates’ on a revenue-sharing basis with owners of 176 daily publications and 330 non-dailies. Gordon Crowitz, who is credited with developing the Wall Street Journal’s online-subscription business is quoted as saying, ‘Every publisher we have met with is now seeking to generate revenues for online access, which is a huge shift in strategy.’ Steven Brill of Journalism Online added, ‘All decisions with respect to how to charge, what to charge, whom to charge, or how and whether to bundle print, online and e-reader subscriptions will be left to each publisher.’

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